THE ARRANGEMENT
The Arrangement is a dramatic television series produced by E!. In an effort to build hype for the season 2 premier, which happened to coincide with TV award season, we strategically placed "For Your Consideration" billboards around Los Angeles and built a digital takeover of imdb.com.
Digital and out of home executions were designed to appear as though they were vandalized by the Scientology-inspired fictional group, Institute of the Higher Mind.
We also created digital and out of home executions that appeared to have been vandalized by the Scientology-inspired fictional group, Institute of the Higher Mind.
We also created digital and out of home executions that appeared to have been vandalized by the Scientology-inspired fictional group, Institute of the Higher Mind.
CREDITS
Designer: Eric Johnson | Senior Designer: Mallory Hern | Art Director: Brynn Malek | Copywriter: Sammy Glicker | Design Director: Drew Brooks | Agency: DonerLA
OTHER PROJECTS
DiGiornoProject type
California Pizza KitchenProject type
NeatoProject type
NescafeProject type
The ArrangementProject type
Stranger ThingsProject type